Privacy Policy
Last updated: August 2026
1. Information We Collect
Sudden Labs collects information necessary to provide automation services to your business. This includes:
- Business Information: Company name, address, phone number, email, and details about your services and operating hours.
- Contact Data: Names, phone numbers, email addresses, and job-related information of leads and customers who interact with your automated systems.
- Account Data: Login credentials for platforms used to manage your automations (stored securely and never shared).
- Communication Data: Text messages, call logs, and other communications processed through our automation systems.
2. How We Use Your Information
We use collected information to:
- Set up, configure, and maintain automation systems for your business
- Process missed-call text-backs and lead intake on your behalf
- Schedule appointments and send follow-up communications to your customers
- Provide support and improve our services
- Comply with legal obligations
3. Information Sharing
We do not sell your personal information or your customers' data. We may share information with:
- Third-party service providers necessary to operate our automations (SMS gateways, CRM platforms, calendar systems). These providers process data under contractual obligations to protect it.
- You, the Client: All lead data, communications, and booking information belongs to you and is accessible through your connected systems.
- Legal authorities when required by law or to protect our rights.
4. SMS and Text Messaging Consent
When your business uses our missed-call text-back automation, text messages are sent to individuals who have initiated contact by calling your business number. This constitutes implicit consent for transactional communication regarding their service request. For marketing or promotional messages, explicit opt-in consent is obtained before any such messages are sent.
Recipients may opt out of receiving text messages at any time by replying STOP to any message sent through our system.
5. Data Security
We implement industry-standard security measures including encryption, access controls, and regular security reviews to protect your data. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.
6. Data Retention
We retain data for as long as necessary to provide our services or as required by law. Upon termination of services, we will delete or transfer your data within 30 days, per your preference.
7. Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you or your business
- Request correction of inaccurate data
- Request deletion of your data
- Request a copy of your data in a portable format
- Withdraw consent for data processing where applicable
To exercise these rights, contact us at the email address below.
8. Children's Privacy
Our services are intended for business use only. We do not knowingly collect personal information from children under 13 years of age.
9. Changes to This Policy
We may update this privacy policy from time to time. We will notify clients of material changes via email or through our website. Continued use of our services after changes constitutes acceptance of the updated policy.
10. Contact Us
Questions about this Privacy Policy or our data practices can be directed to: